//These High-Performing Topics Should Be on Your January Calendar

These High-Performing Topics Should Be on Your January Calendar

The beginning of a new year is an exciting time filled with new goals and plans for the coming months. For small business owners and content creators, these goals are often tied to business objectives and increasing brand awareness. Content creation is an excellent way to continue building brand authority with Google. Here is a list of January seasonal topics to write about that we see perform, based on traffic data across our owned and operated properties (SheKnows, StyleCaster), as well as published data from Google Trends and Pinterest Insights.

We see our SHE Media partners really begin to gain traction with traffic when they are publishing 3-5 high-quality blog posts each week. With what we know about January RPM trends, it’s also an ideal time to publish more content than you typically would.

1. New Year

New Year’s resolutions
NYE parties – fashion, fireworks, places to go
New Year’s nail designs
Black-eyed peas
New Year’s Day sales
Kid-friendly NYE events

2. Health & Wellness

Safety tips
Health goals
Fitness tips
Finding balance
Zero waste travel
Home gyms
Wellness retreats and health conferences
Nutrition coaches
Streaming workouts

3. Beauty & Fashion

2020 fashion trends
Wedding dress trends
Fashion trends for men
Winter skincare routine
New hairstyles
Coloring your hair
WFH wear
Winter boots
Puffy winter coats
Cool skin undertones
Winter eye shadows/makeup colors
Fashion for cold weather
Nail art trends

4. Food & Recipes

Meal prepping
Healthy recipes
Low-carb recipes
Keto recipes
Weight Watchers recipes
Roast pork recipes
Instant pot/slow-cooker recipes
Soups and stews
Chicken tortilla soup
Potato cheese soup
Homemade chicken noodle soup
Super Bowl appetizer ideas
Smoke salmon recipes
Lasagna recipes
Tamale recipes
Eggs/egg recipes
How to boil eggs
Low-carb egg muffins
Snowball cookie recipes
Pot pie recipes

5. Lifestyle 

Work from home routines
Dream interpretations
Inspirational quotes
Exotic travel destinations
Safe ways to travel
New shows to watch
Best shows on Netflix right now
How to pose for pictures
Best part time jobs

6. Home & Decor 

Smart home essentials
Smart appliances
New decor ideas
DIY candles
DIY scrubs
Home theaters
Indoor microgreens
Home exercise technology
Audio rooms
Home-brewing/beer gear
Coffee stations
Home office decor
Home decor prints & patterns
Garden rooms

7. Valentine’s Day 

Romantic date ideas
Gift ideas (gifts for him, gifts for her, gift ideas for new couples)
Sexy dresses
Creative date ideas
Valentine’s Day desserts
Valentine’s floats
Chocolate chip cookie in a mug
Easy brownie recipes
Family Valentine’s traditions
Valentine’s crafts for kids
DIY Valentine’s gifts

8. Parenting 

Baby names
Winter baby names
Popular baby names
American boy names
Sleeping tips & information
Baby-led weaning
Building relationships with children
Potty training tips
Printable letters
Warm clothes for kids
Homemade baby food
Volunteer opportunities for kids
Teaching kids about Civil Rights
MLK Jr. facts/history
Parenting books

And one last tip: Don’t forget to look at your top performers from last January. Instead of publishing a brand new piece of content on the same angle, update last year’s instead. Improve user experience with fresh images, new links, new products, fresh content, and then update the date to this year. You can read more about maintaining blogs posts here.

The SHE Media Partner Network helps content creators and entrepreneurs build sustainable businesses with dedicated support for managing ads, brand partnerships, and more. Apply now to join our mission-driven platform.

Read more: blogher.com